Quick links to social sub themes




Diversity and inclusion


Building better customer value

Pepkor’s strategy is to provide variety, affordability and convenience to our customers. While we are geared for growth, we remain focused on our purpose – to add value by providing access to everyday products and services, and making a positive difference in the lives of our customers.

Product, price and convenience

Socio-economic pressures of high unemployment and an underperforming economy have placed huge strain on consumers, and many are in need of more affordable retail options. The group’s integrated value proposition and strategy are driven by our purpose – to make a positive difference in the lives of our customers by providing easy access to everyday products and services at the best prices. This holistic approach has underpinned our performance and enabled Pepkor to create sustainable value for all our stakeholders.